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Case Study: Healthcare

Medical Technology Company

Enhancing User Experience and Customer Engagement with a Tailored UI Application

Doctors and staff talking in hospital

As part of managing clinical trials of their technology, this customer’s employees recorded their in-person interactions with medical practitioners in their CRM. Due to the poor user interface, the employees opted to enter interactions in delayed batches rather than in real time, losing vital information in the interim. The Mindset team developed a branded and tailored SAP UI5 application that improved user experience, increased engagement, and provided cross-company visibility into high-value interactions. The application included a useful new Insight feature that allowed the team to proactively report issues with business processes. Within a week of launch, the client recorded 11 times more customer interactions than typical.

Medical Technology Dashboard
0x
more

customer interactions in first week

+0
interactions

in the first week post-launch

“(This) project is so beautiful and is exactly what we wanted. This could not have been delivered by another partner out there.”
– Client Director

 

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