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How to Build a User Persona

How to Build a User Persona

The first step to creating a valuable user experience is research. Don’t know where to start? Read our UX Whitepaper by Dan Flesher about how to gather data in the…

Let’s Get Digital

Let’s Get Digital

What is a digital transformation? Does your organization need a digital transformation? How can I, as a practitioner, influence my management team to take this type of transformation on? What…

MVP! MVP! MVP!

MVP! MVP! MVP!

When trying to solve a business problem or developing a new product, how do you make sure that you’re delivering the greatest amount of value/ROI in the fastest, most efficient…

A new approach to Sales

A new approach to Sales

My role at Mindset has recently changed - for the past three and a half years I’ve been almost solely focused on delivering a remarkable experience to our customers through…

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