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Mindset welcomes Jordan Kolb

Mindset’s Director of UX, Vince Sonson, welcomes Jordan Kolb by way of a Q&A.

Welcome, Justin Kolb! Tell us about your career to date

Jordan Kolb: Before starting my career as a UX designer, I worked in the video game industry as a sound designer. Working in sound design (especially in game development) is similar to UX design. Understanding how to make a product more satisfying and responsive sonically gave me the soft skills to become a good designer visually. I came to realize I liked working in a creative field with a team of other developers and engineers bringing a project to life. I also worked as an instructor and tutor, teaching children about STEM through software and video games. Once COVID hit, I took this as an opportunity to change careers and pursue UX design work. Now after two years of education and freelancing, I find myself at Mindset!

Tell us about your personal life 

Jordan Kolb: I was born in New Jersey and have pretty much stayed here all my life. I am a huge nerd and have plenty of hobbies that range from making music to playing the piano to painting miniatures. I help run a local board game night that has flourished and is always fun to attend. Traveling is also a lot of fun! If there’s one thing that I always look forward to, it’s getting to eat new kinds of authentic food. I have two adorable cats named Hope and Honey who are always meowing for me during meetings! They are sisters and are two years old. I would do anything for them.

What attracted you to Mindset that made you want to join the team?

Jordan Kolb: I was attracted to Mindset because of its focus on design thinking. I love working on a wide range of products and immersing myself in unfamiliar industries. Having the structure that I was lacking in my freelance career is what convinced me that Mindset is the place for me!

What are you most looking forward to learning/developing to grow your career?

Jordan Kolb: I am looking forward to learning about SAP and the way large businesses operate on both a micro and macro level. I am also looking forward to seeing how quantitative data gathering is done at a large scale.

What is a quote that captures your spirit?

Jordan Kolb: “Strength does not come from winning. Your struggles develop your strengths. When you go through hardships and decide not to surrender, that is strength.”


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An expert in User experience and Design Thinking, Vince leads Mindset's UX team.

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